by admin | May 24, 2020 | 2020, Asengana, Writing life
“Do you have to be talented to write?” This is a common question I got from people that were thinking about writing their first book. It’s also the reason many people don’t start writing a book. Talent is an aptitude, an inborn potential to perform better than others...
by admin | Feb 15, 2020 | 2020, Asengana, Writing life
It’s been a month since we gave public access to the platform. In the meantime, the feedback we received changed. Before the launch, we chose our beta-users, and they were interested in making the platform better. The promise of increased productivity, a framework...
by admin | Jan 25, 2020 | 2020, Asengana
Completing a project is cause for celebration. We worked hard on rolling out Asengana and we celebrated virtually and on two continents. Well, make that three, if we take into account the fact that our marketing manager was travelling to India during our pre launch...
by admin | Nov 23, 2019 | 2019, Asengana, Writing life
Six months with a team of eight people in a company. The chat app had a #random channel where you could write stuff not related to work. Six months and 200,000 words later, yes, you read correctly: 200k. I was looking at the screen, wondering about the meaning of time...
by admin | Oct 27, 2019 | 2019, Asengana, Writing life
Disclaimer:This article is not for fragile egos. Words can hurt.If in doubt and a double-espresso will brighten your day, keep reading.If you’re one of us, a thick skinned writer who takes work seriously, this article is for your amusement. 1. Time Your reason: I...
by admin | Aug 17, 2019 | 2019, Asengana, Writing life
In every social approach (Facebook / Twitter posts, even paid ads) of writers promoting their new published books, there is an unspoken / unwritten expectation: read my book. Furthermore, the promotion is often for a free download or a discounted price. Let’s assume...
